Ica watermelon was founded in 2009 by the Berlin based fashion designer Julia Knüpfer. Her designs are inspired by the structures of nature and the artificial surroundings of the modern human being,
a play between dream and reality.

Modern ecological fabrics meet traditional forms of handcraft. The beautiful pieces are made for women passionate both about fashion and changing the world by consuming sensibly. There is a story behind every piece of clothing - from the raw material to a sewn blouse. Ica watermelon tries to implement a holistic view on ecological fashion by using certified fabrics and producing fairly and locally in Berlin.